Brand Protection

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Building and Protecting Strong Brands

Your brand is the foundation of everything you do, and is your key distinguisher in the market. Our Brand Protection team brings years of global experience to building and protecting your place in the market, and provides comprehensive service to think long-term about growth.

Building a strong brand requires thinking broadly about your story, your performance, and your expansion goals, and we work with all levels of your company to ensure a coordinated effort. From product development to international expansion, from organic growth to licensing and acquisition, our team integrates with yours to provide specialized tools and experience. We think creatively about new avenues of expansion, and work proactively to identify the next steps in your brand journey.

A strong brand also needs protection, and we implement practices from day one to reduce your risk and broaden your enforcement options. We routinely develop win-win solutions, but also stand prepared to provide experienced counsel globally and at all levels when conflicts do arise. We believe in your brand, and we will work with you to grow and protect it as your company scales.

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Articles and Press

Scale Your Boutique Practice

I knew we could "do well while doing good" by providing quality counsel and balancing it with our service efforts, but I reached a point where I couldn't grow the firm any further on my own. My dream clients were out of reach with a team of our size, and I didn't know if my family could handle the additional years of effort it would take to grow organically.

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Celebrating Women's Creativity at Scale

As we celebrate the collective achievements of women on this International Women's Day, we asked several of the many talented women at Scale to share their insights on fostering creativity as legal practitioners and advising clients that are on the cutting-edge of innovation.

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Scale Your Boutique Practice

If you run a boutique, you are probably like me: a builder more than a biller. You've shown what you can do on your own, but perhaps now it is time for something more. Come scale your practice and build something great with us.

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